Nottingham Forest’s pursuit of a striker this January is a clear reflection of their ambitions to solidify their position in the Premier League and potentially challenge for European football, with a focus on securing a top-half finish and European qualification, which would mark a major achievement for the club. Evangelos Marinakis, Forest’s owner, has long expressed his desire to make a statement in the transfer market, particularly when it comes to adding quality attacking players. The club’s priority in the January transfer window is to sign a striker, and it’s evident that Forest are willing to invest to ensure they maintain their Premier League status and potentially set their sights on higher aspirations, such as qualifying for European competitions.

Matheus Cunha has emerged as Forest’s number-one target in the transfer window, and this would be a significant signing for the club. The Brazilian forward, currently at Wolverhampton Wanderers, has proven his worth in the Premier League, with 10 goals to his name this season. His impressive form and ability to consistently find the back of the net have earned him the attention of several top-flight clubs, and although Wolves are likely to hold firm in keeping him, Forest are hopeful they can strike a deal. The fact that Cunha has been involved in Premier League action for some time would also make him an ideal fit for Forest, as he would not require any adaptation period to the intensity and competitiveness of the league. His familiarity with the English game would allow him to hit the ground running and contribute immediately to Forest’s attacking efforts.

A move for Cunha would be a statement of intent for Forest, signaling their determination to improve their squad and push for a more secure position in the league. His qualities as a forward—his finishing ability, flair, and dynamic movement—would add a new dimension to Forest’s attack, which has sometimes lacked the necessary cutting edge in front of goal. Cunha’s style of play, combined with his ability to link up well with teammates and create goal-scoring opportunities, would complement the likes of Morgan Gibbs-White, who has already publicly endorsed the idea of Cunha joining Forest. The two players have a good relationship off the pitch, and Gibbs-White’s endorsement could make the transition smoother, as the duo could develop a strong partnership on the pitch.

However, the situation remains complex. While Cunha would be an excellent addition, the fact that Wolves are reportedly keen on retaining the striker, especially given his importance to their squad, could prove to be a major obstacle for Forest. Additionally, with other top clubs monitoring Cunha’s situation, Forest may face stiff competition in securing his services. If Cunha does decide that he wants a move away from Wolves, Forest could stand a chance, especially if they act swiftly to negotiate a deal before the January window closes.

If Forest are unable to land Cunha this month, it’s likely that the deal would be revisited in the summer, where they may have more flexibility to negotiate. The key for Forest will be whether they can persuade Cunha to make the switch now or whether Wolves will price them out of a move. Even if a deal doesn’t materialize in January, the fact that Forest are targeting a player of Cunha’s caliber demonstrates the club’s desire to compete at the highest level and continually improve their squad.

While Cunha would be a brilliant addition to Forest’s attack, the club should also consider other striker options in the market, as the competition for quality forwards is fierce. A strategic approach, targeting players with Premier League experience or those who have shown potential in top leagues, could be a good move. Whether Forest secure Cunha or look elsewhere, their pursuit of a striker this January is a clear indicator of their aspirations for the remainder of the season. Strengthening the squad now could be the key to finishing strong in the Premier League, and with the right signing, Forest could take a significant step forward in their journey.

What are your thoughts on Forest’s striker search—do you think they should push hard for Cunha, or do you see other potential targets being a better fit for their style of play?